Trends: Slaying While Pregnant

 

Beyonce's performance at the 2017 Grammy Awards (The Fader)

Beyonce’s performance at the 2017 Grammy Awards (The Fader)

It seems like almost every female celebrity is pregnant right now (and that almost all of them are pregnant with twins). But instead of lying low and taking it easy during their pregnancies, many of these women are stepping it up, and making pregnant and non-pregnant women alike look like slackers.

First case in point: Beyonce. Leave it to Queen Bey to put us all to shame. The superstar performed a set during this year’s Grammy Awards. One portion featured her leaning back in a chair perched at a very precarious angle. (I don’t know about you, but my heart was in my throat for that whole portion. And I audibly exhaled when she got off that chair.)

Beyonce had also been scheduled to perform at Coachella before withdrawing. But we can’t fault her for that, considering she’s done more while pregnant than many people do in their lives.

Serena Williams is widely acknowledged to be the GOAT (Greatest Of All Time) tennis player in the world. Last month, she announced her pregnancy. When she announced the news, Williams was 20 weeks along. Someone very smart (and awesome) did the math and realized that Williams had recently played in a match while pregnant. And, as Laura Wagner at “Deadspin” put it, this wasn’t just any match:

Serena Williams won the 2017 Australian Open, her record-breaking 23rd major, without dropping a single set, while nine fucking weeks pregnant. She is the greatest of all time.

Elsewhere in entertainment, Gal Gadot has been preparing for her upcoming movie “Wonder Woman.” Last November, she shot reshoots for the movie…while also five months pregnant. And she was probably doing more than a few stunts. NBD.

It’s great that we’re seeing so many women dominate during a time in life when women traditionally have been relegated to the sidelines.

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Trends: Genderless Awards Categories

MTV Movie & TV Awards nominees Daniel Kaluuya, Millie Bobby Brown, and Emma Watson (Entertainment Weekly)

MTV Movie & TV Awards nominees Daniel Kaluuya, Millie Bobby Brown, and Emma Watson (Entertainment Weekly)

Last month, MTV announced that its MTV Movie Awards would be no more. Instead, the show would now involve awards for TV, and be called the MTV Movie & TV Awards. But that wasn’t the only new thing the cable network had in store for its new awards show: Certain major categories will be gender neutral.

This new gender neutrality spans the acting categories: Best Actor in a Movie (which includes Emma Watson from “Beauty and the Beast” and Daniel Kaluuya from “Get Out”) and Best Actor in a TV Show (which includes Donald Glover from “Atlanta” and Millie Bobby Brown from “Stranger Things”). Of course, some categories have always been gender-neutral, inkling Best Kiss, Best Villian and Best Hero.

There’s clearly a sea change happening, as mainstream culture has gotten hip and woke to the nuances of gender identity. And the young generation isn’t averse to asking for what they want, particularly in terms of representation. Actor Asia Kate Dillion, known for their role on Showtime’s “Billions” as a non-binary character (and TV’s first one at that!), wrote to the Television Academy and asked them to reconsider their binary male and female categories. This was a big ask: the Television Academy governs the Emmy Awards. The Television Academy was very receptive to Dillon’s letter, and Dillon decided to submit themselves under Best Supporting Actor

If the Emmys were to do away with gendered categories, the award show would be getting back to its roots. The Emmys enacted separate categories for male and female performers in 1951, its third year.

I hope this new gender consciousness grows until it becomes so commonplace we no longer need to remark on it.

#ThrowbackThursday: “Best Kiss” at the MTV Movie Awards, 2000

Selma Blair and Sarah Michelle Gellar win "Best Kiss" at the MTV Movie Awards, 2000 (IBTimes)

Selma Blair and Sarah Michelle Gellar win “Best Kiss” at the MTV Movie Awards, 2000 (IBTimes)

Let’s take it all the way back to the year 2000. Remember when? I was in middle school, about to go to high school, and the MTV Movie Awards were a big deal. You had to watch them, and see who got awards like “Best Movie,” “Best Hero,” and “Best Villian.”

But the above categories (and all the rest of them) paled in comparison to “Best Kiss.” Each year, we voted to see which of our fave onscreen couples would win, get up onstage and give the audience what we so obviously wanted. And each year would be the same: they’d tease us, before finally going in for the kill. And the crowd went wild!

In 2000, actresses Sarah Michelle Gellar and Selma Blair won for “Best Kiss.” This was based off their now-iconic scene in “Cruel Intentions” (also, watch the whole movie if you haven’t seen it). Their acceptance kiss was light and quick, and both women giggled. But it became a seminal moment in pop culture history.

 

#ThrowbackThursday: “Ghostbusters,” 2016

'Ghostbusters,' 2016 (Geek)

‘Ghostbusters,’ 2016 (Geek)

2016 saw the release of the rebooted “Ghostbusters: Now With More Women!” OK, that wasn’t the actual title, but it might as well have been. The remake of the classic comedy film boasted Melissa McCarthy, Kristen Wiig, Kate McKinnon and Leslie Jones as the titular Ghostbusters. The film battled high expectations from all corners: nail-biting and hand-writing over whether (gasp!) funny women could open a movie, and unreasonable standards from people for whom the original 1984 movie stood as an unassailable classic.

Fortunately, the movie proved that people (and not just women) would turn out to see funny women in a remake. The film ranked second in its opening weekend with $46M+ and went on to rake in $229M+ worldwide.

User Engagement for Beyonce’s Pregnancy Announcement: By The Numbers

Beyonce's Instagram pregnancy announcement, 2017 (Time)

Beyonce’s Instagram pregnancy announcement, 2017 (Time)

OK, we all know that Beyonce is PREGNANT with TWINS, right? (And if that’s the first time you’re hearing this, OMG!!) The music icon announced her pregnancy on February 1st via an Instagram post on her personal account. (Later, she released an entire pregnancy photoshoot that was shot by Awol Erizku.)

As much fuss was made about Kim Kardashian breaking the Internet in 2014, Beyonce actually *did* the damn thing. Beyonce now has the most-liked photo on Instagram.

Here are some numbers to put this fact in context:

Likes on Beyonce’s 2017 Pregnancy Instagram Announcement (#): 10,468,451 

Beyonce’s Instagram Followers (#): 94.8M

Pregnancy Announcement User Engagement (# of likes/# of followers): 11.04%

Number of Likes the Pregnancy Announcement Received within 30 minutes of posting: 1.2M+

Number of Likes the Pregnancy Announcement Received within 1 hour of posting: 2.4M+

Amount of time it took for the pregnancy announcement to become Instagram’s most-liked photo: Less than 8 hours

Number of Likes the Pregnancy Announcement got to become Instagram’s most-liked photo: 6.33M

Second most-liked Instagram photo of all time: Selena Gomez sipping a Coke

Number of Likes for second-most-liked Instagram photo of all time: 6.4M

 

 

Women Who’ve Headlined Coachella: By The Numbers

Bjork Headlining Coachella, 2002 (Snakkle)

Bjork Headlining Coachella, 2002 (Snakkle)

The Coachella Valley Music and Arts Festival (also known as…Coachella) runs over two weekends in April. Headliners were announced earlier this month, and music superstar/feminist/legend for our times Beyonce will headline each Saturday’s performance at the main Coachella stage.

Why is this significant?

Coachella festivals (#): 18

  • Founded in 1999

Total female headliners (#): 3

Bjork headlined in 2002 and 2007.

Unique female headliners (#): 2

  • Bjork and soon-to-be Beyonce

Female headliners (%): 16.67%

Main stage acts (approximate #): 135

*Source: Coachella Festival line-ups page on Wikipedia

 

 

 

#ThrowbackThursday: Beyonce and Solange at Coachella, 2014

Beyonce and Solange at Coachella, 2014 (Global Music Tribune)

Beyonce and Solange at Coachella, 2014 (Global Music Tribune)

Solange performed a set at Coachella in 2014. While singing “Losing You,” off her EP “True,” Beyonce joined her little sister onstage to dance to the song.

Beyonce will be headlining Coachella on Saturday, Apr. 15th and 22nd.